How Dan Paps made KES 48K in his first month on Inner Circle

When Dan Paps joined Inner Circle in June, he had 12,000 Instagram followers, no monetisation strategy, and a lot of scepticism about whether fans would actually pay for access to him.

I made more in my first 30 days on Inner Circle than I did in 6 months of brand deals.

— Dan Paps, DJ & media personality

The strategy that worked

Dan did three things differently from most creators who join Inner Circle. He set his 30-minute session price at KES 3,000, promoted his IC link in his Instagram bio and WhatsApp status on the same day, and responded to every fan who booked within 2 hours.